Skip to main content Skip to footer

Taking Digital Technology To The Roof

May 15, 2007

Historically, when software
companies have tried to
automate roof information
management for roofing
professionals and building
owners, the efforts have
actually created more work, not less. Most
people would attest to the value of having
up-to-date, quality information to help
manage roofing projects and roof assets.
The question becomes: How can this be
done efficiently?
The challenge lies in the way information
is collected, stored, and managed.
Information databases need to be created
and then regularly updated to remain current
and useful. The caretaking of this data
is time consuming and has to be done on
top of day-to-day work. The best intentions
and most ambitious data management projects
inevitably result in neglected data and
outdated records, which require a great deal
of time and money to update. Unfortunately,
this process of the database driving
the business owner is destined to repeat
itself.
Last year, the U.S. Air Force’s Air
Combat Command (ACC) began efforts to
overcome this resource drain at Langley
Base in Hampton, Virginia. Like many public
agencies, the Air Force hires consultants
to do roof inspections that produce data
used for long-term financial and project
planning. These assessments have traditionally
produced many boxes of papers and
photos, which are then loaded into a database
that produces roof condition scores
used to help ACC allocate funds for roof
maintenance, repair, and replacement. The
challenge is that the information in the
database becomes obsolete very quickly.
As a result, ACC started looking for a
better way to collect and manage this information.
Last November, ACC contracted
with a consulting engineering firm teamed
with a software service company that offers
a roof information model that will keep
ACC’s database current without ongoing,
additional effort.
This new information model uses patented
technology that combines a portable
Global Positioning Satellite (GPS) unit and a
hand-held computer, thus allowing for digital
data collection on the roof. Inspectors
can measure, inventory, photograph, and
record all components and defects while on
the roof. The system creates a seamless
transfer of information collected on the roof
to an Internet database with condition
assessment reporting and project development
capabilities. Every rooftop inspection
or service call creates a digital documentation
of the conditions and any work completed.
The information is then automatically
uploaded to a PC, and the database is
updated within minutes.
Photo 1 – Hardware used on the roof.
6 • IN T E R FA C E J U LY 2007
This process eliminates the busy work
and paper files typically required to collect,
process, store, and use roof information.
More importantly, because it grabs the data
as part of the normal tasks involved in performing
roof inspections and maintenance,
it requires no additional work to keep the
database current. The result is a dynamic
building record that is always current and
relevant for the contractor or building
owner.
A good example of the power of dynamic
information may be drawn from the car
rental business. When someone returns a
car, the rental company
attendant
uses a hand-held,
digital computer
that manages the
information from
the transaction and
produces a receipt.
At the same time,
the technology is
keeping track of the
car’s mileage, which
feeds into a database
for servicing
the fleet of cars, etc.
Using technology at
the point of transaction
enables the
rental car company
to easily update and
manage the data
that impact many
aspects of its business.
It’s the same
thing with this roof
information model.
By placing the technology
at the heart of each transaction, the
roof information can become a powerful
force for managing a business. Over the
next few years, this new information model
will become an integral part of the roofing,
waterproofing, and building envelope industries,
allowing for the seamless transfer of
information between different business
functions (e.g., estimating, project performance,
maintenance, and service).
The Langley Air Force Base project initially
involves collecting data on 667 roof
sections on 325 buildings, amounting to
about 3.55 million square feet. The information
collected will then be integrated into
Langley’s existing database and can be used
to generate interactive roof maps and
reports to support project planning and roof
maintenance and repair. This phase of the
project will be completed by late spring
2007. “We look forward to assisting ACC
with its infrastructure assessment process
by providing a dynamic analysis tool that
will directly link with its GeoBase platform
and Air Force Portal,” says J. Douglas
Coenen, III, PE, from PBS&J in Newport
News, the consulting engineering firm leading
this project.
New Tools and
Improved Processes
Bring New Value to
the Roofing Industry
Projects like the
one at the Langley
Air Force Base will
become more common
as others see
the value of using
new tools to collect,
manage, and present
roof information.
For many
years, roofing professionals
have
relied on the same
tools to collect the
information used in
estimating, proposal
writing, spec generation,
and assessment:
a tape or
wheel to measure
the roof along with
a pad of paper, a
Photo 2 – Using Global Positioning Satellites (GPS) to record spatial information on the roof. pencil, a camera,
J U LY 2007 I N T E R FA C E • 7
and a tape recorder to document their findings.
All of this information is brought back
to the office to be compiled into reports,
drawings, proposals, specifications, and a
variety of other deliverables required to
serve the building owner community.
This process has worked well and
served the industry for a very long time, but
it also has many drawbacks. Data can be
incomplete, information may get lost or
misinterpreted between the roof and the
office, and consistent standards are often
difficult to set and repeat. Additionally, this
process is extremely time-consuming for the
person trying to compile and organize the
information for presentation and project
planning – a resource drain that impacts
productivity and eats away at the bottom
line.
The good news is that many of today’s
cutting-edge technologies are beginning to
emerge in the roofing industry. These new
assessment tools feature sufficient computing
power, imaging technology, and memory
to eliminate the need for pencils, paper, and
external cameras. Taking such digital technology
to the roof allows professionals to
build maps and condition assessment proposals
while they are on the roof and then
utilize the power and convenience of the
World Wide Web (i.e., the Internet) to store,
edit, manage, and present that information
to their clients.
Using Digital Technology to Build
an Information Model on the Roof
Using a combination of a GPS receiver
and a hand-held computer essentially
allows professionals to build reports while
they are on the roof. The GPS receiver is
used to capture latitude and longitude data
that form the basis of roof drawings, quantity
development, and deficiency location
and identification. The hand-held computer
allows for easy access to inventory descriptions,
deficiency descriptions, and roof
images. Software integrates inventory, measurements,
conditions, and corresponding
photos, thus eliminating the need to compile
and interpret information later in the
office. The information related to inventory
and deficiency data can be defined based on
company requirements, client requirements,
or default industry standards. Any
of these sources of data ensures that each
user is completing rooftop data collection
that is both consistent and objective.
Once data have been collected and
transferred to the Internet, Web services
can produce drawings, measurements, roof
maps, proposals, and quantity spreadsheets.
All of this is fast, easy to produce,
and secure for future retrieval. In addition,
all of the information is now in a data model
allowing for:
• Repeatable measurements using
GPS data;
• Automation of roof condition proposals,
quantity take-offs, and client
executive summaries;
• Sharing of information online with
clients.;
• Automatica production of a roof map
from collected measurements, inventory,
and defect information;
• Positioning of inventory and deficiency
information on the roof using
GPS; and
• Displaying of photos, dimensions,
and descriptive information to fully
understand the situation on the
roof.
The advantages of this system include
huge time savings back in the office as well
as the ability to drive a consistent and
objective process. It allows the roofing pro-
8 • IN T E R FA C E J U LY 2007
Photo 3 – Record, locate, and identify rooftop inventory data in one easy step.
fessional to focus on analyzing the information
and making decisions and recommendations
to support his or her customers,
while allowing experienced (and often lowerpaid)
personnel to act as his or her eyes and
ears by collecting data on the roof. On those
occasions when roofing professionals need
to get on roofs and inspect with their own
eyes, this technology can make their time
on the roof more productive.
A New Paradigm in Roofing Information
Technology
In the past, when software companies
have introduced programs for the roofing
industry, the basic function of all these
developments has involved the automation
of manual tasks while retaining the same or
similar output. Simply stated, this means
the tools were developed to facilitate the
delivery of the same work product. Estimating
software delivered estimates.
Scheduling and project management software
helped manage information and work
flow. CAD programs produced and communicated
spatial roof information. Word processing
created a report. Accounting software
supported invoicing. Money management
databases stored information. And
spreadsheets managed data and made calculations.
While all of these tools and software
created some efficiencies and boosted
productivity, the work product itself (i.e.,
estimates, schedules, reports, diagrams,
invoices, and data files) has changed very
little.
Now that the roofing industry is adopting
information tools and software applications,
the focus is beginning to shift from
outputs (i.e., reports, estimates, etc.) to the
information itself. For roofing professionals,
this trend has several implications that can
affect their ability to run a competitive business.
Automation allows multiple tasks to
be completed simultaneously (i.e., building
a map while performing an inspection). The
development of dynamic building information
models replaces the need for paperbased
plans and specification documents.
Storage of information via a centralized Web
site database service facilitates project collaboration
and communication with field
staff and customers. The technology is no
longer just automating existing processes,
but actually improving the processes in
ways that bring added value to the building
owner.
Further integration of information will
allow the contractor, owner, suppliers, and
other stakeholders to access and interact
with the
same information.
This
model will
also facilitate
a seamless
transfer of
information
between different
functions
(e.g.,
estimating,
project perf
o r m a n c e ,
m a i n t e –
nance, repair
service, etc.).
It also supports
intensive
“data
harvesting,”
allowing roofing professionals to objectively
analyze project and material performance
across large geographies and/or personnel.
Results of this analysis will serve to support
decision making that is data-driven and
verifiable and will help roofing professionals
better support their clients, whether they
have very large and diverse holdings or only
a single structure.
Why does all of this matter? Information
is a valuable – and powerful – competitive
advantage; the owner of the information can
own the life cycle of the roof. Better information
leads to improved customer service
(e.g., real-time information sharing with the
customer and a history of the building that
• Adjustable Paver Supports that adapt to all kinds of surfaces
• Available in 14 different types that adjust from 1.5″ – 21.5″
• Loading capacity of each paver support is more than 2205 lbs.
• EXCLUSIVE Innovative Self-Leveling Head compensates
gradients up to 5%
• EXCLUSIVE Innovative Adjustment Key for height adjustment
J U LY 2007 I N T E R FA C E • 9
Photo 4 – Web-based interactive roof map generated using GPS data
collected using a hand-held device.
allows for long-term planning). Good information
allows a company to retain knowledge,
even through employee turnover,
again helping to better serve the client.
Conclusion
While the use of tapes, wheels, pencils,
and paper has sustained the roofing industry
for many years, the time has come for
roofing professionals to embrace and utilize
new technologies and ways of doing business.
Much of the work product consultants
deliver to their customers (i.e., reports, proposals,
spec documents, and estimates)
may remain the same, but technology
decreases the time and cost associated with
producing these items.
Additionally, technology allows a consultant
to utilize the new information model
in order to deliver beyond the expectation of
the typical client. Web services allow the
consultant to take his or her clients on “virtual
tours” that help drive home and educate
them on the condition of their roof
assets. Data harvesting can help clients
understand the future performance of the
roof systems and aid in adequately budgeting
to ensure the roofs keep their buildings’
occupants dry for a long time to come. Data
storage and consistent data collection help
to ensure that future generations can still
serve clients and manage information when
the owner or key employee retires. All of this
adds up to better business, which is good
for the consultant, his or her customers,
and the roofing industry in general.
What are the critical factors to consider
when adopting such technology? There are
several keys necessary for a successful
implementation of this information model to
a business. First and foremost, a person
must have a clear understanding of the
business goal of the information being
used. (Should it grow the business? Better
serve existing clients? Deliver new products
or services?) Next, he or she must define
metrics that allow the firm to evaluate the
benefits of information to business, calculate
and measure hard and soft costs, and
compare alternatives. He or she needs to
make sure that all of the employees are
onboard by clearly communicating the goals
and expected benefits of technology implementation.
Training and technical support
are needed to help employees adopt the
technology and get the most out of it.
Finally, it is critical that upper management
endorse the process through visible participation
and support.
Making roof information work for a
business can be a potentially time-consuming
and costly endeavor and will require the
commitment of all the people in the business,
but the benefits make the effort
worthwhile. Good, quality roof information
helps manage a business and serves to provide
customers with the best that technology
has to offer. This is good for both the consultant
and the client.
10 • I N T E R FA C E J U LY 2007
Kent James is vice president in charge of strategic accounts
for Roof Express, LLC. His function at Roof Express is to work
with roofing product manufacturers and other large-scale
customers to define project requirements and to customize
Roof Express to meet the specific needs of these customers.
Kent is also in charge of project definition and delivery to
large owner clients such as the Air Force and other government
agencies. He has acted as the project manager and lead
sponsorship salesman for the RCI-Mercury Web site over the
past few years.
Kent P. James, LEED AP
In a report issued by the American Society of Civil
Engineers (ASCE), a panel of experts that has intensively studied
the Hurricane Katrina disaster in New Orleans released its
opinions about what went wrong and why. Its overarching recommendation
is for policymakers to stop promulgating misconceptions,
half-truths, and sound bites and instead to build upon
validated scientific findings.
“Few people have the time to sort through 7,000 pages of
technical data,” comments David Daniel, chair of ASCE’s
Hurricane Katrina External Review Panel (ERP). The ERP has
spent the past year and a half studying the disaster. Daniel, an
engineer, is also president of the University of Texas at Dallas.
Now that the nation has invested millions of dollars in research
by the world’s leading engineers and scientists, it is time to draw
definitive conclusions about what went wrong and, more
importantly, to apply that knowledge to make us safer, the
report says.
“It’s so easy to react to armchair theories and colorful sound
bites,” says Daniel. “Unfortunately, people sometimes end up
making policy based on headlines, not science. In our report, we
offer a rational basis from which the nation can move forward.”
The full report, “The New Orleans Hurricane Protection
Systems: What Went Wrong and Why,” can be obtained at
www.asce.org.
— ENR News Alert
ASCE Report Urges
End to “Half-Truths”
About Hurricane
Katrina Disaster